In past articles here on Vodacom NOW we discussed how easy, affordable and useful it is to use modern email platforms such as Office365 and we looked at why you should have your own business domain. Now let’s combine the two for one of the most valuable things you can create for your business: company email! It’s far easier, cheaper and simpler than you thought - and the benefits are excellent.
Why get your own email domain?
But why do you need your own business email domain, especially when you can create a free email account on many different services? There are many good reasons, but let’s start with an obvious one: your brand. As explained in our domains feature, your business domain is an extension of your brand. So if you are operating under something like email@example.com, you aren’t doing your brand any favours.
'A business domain creates good credibility,” said Brian Pinnock, Director Sales Engineering MEA at Mimecast. 'It’s essential if you are running a medium size or larger business. But even if you are a one-person show, it elevates your respectability. People are more likely to take you seriously and do business with you.'
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