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30th May 19

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The Digital Cloud: Building business trust

30th May 19

Vodacom
By Vodacom 1536 Followers

The use of cloud-based IT solutions is growing with immense speed in our personal life as well as within businesses and organisations. This is inevitable. We use file-sharing systems and collaborative tools, we back up our data or images in the cloud, and most of our mobile devices are syncing automatically unless we decide otherwise. But how much do you trust these systems? And how much should businesses trust the cloud?

The Economist Intelligence Unit conducted an interesting global study, sponsored by Google, to understand the correlation between trust in cloud technology and business performance. Here are some of their findings.

The more you trust your cloud, the more you profit from it

It turns out that while 99% of the respondents in the survey use some type of cloud service, only 16% say that trust in the cloud is very high within their organisation. Respondents who say their organisation has higher trust in the cloud also report much better outcomes on both non-financial and financial success metrics—including revenue, profit and share price growth.

So, apparently, trust in cloud technology has an important and positive effect on business outcomes. This should not be a surprise, as cloud solutions bring savings to organisations when moving from a CapEx- to an OpEx-based model where your provider ne...

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