Digital Evolution: Motivation For Embracing Technology And Adopting AI
Podcast
17 October 2025

Vodacom

Digital Evolution: Motivation For Embracing Technology And Adopting AI

Charlene Rolls, Head of Accelerated AI Adoption at Media 24, shares her journey from print media professional to leading light in her employer's digital-first transformation.

Listen On Spotify Now

Or Go To the Platform of Your Choice:

Spotify

Apple Podcast 

Episode Synopsis: Adopting Tech and AI

Charlene Rolls was making waves in her role as the editor of major print brands like You and Drum magazine. However, her strong belief in the potential of technology to positively impact the industry led her to explore technological avenues, ultimately causing her to pivot away from print and become the Head of Accelerated AI Adoption at Media 24.

Here, she shares the details of her evolution from print to digital, her challenges and triumphs in driving AI adoption at Media 24, and the importance of exploring and experimenting with new technology, highlighting how it can make the working environment more productive and efficient.

thumb

Vodacom